Selling
Your Services
|
| Length:
Half Day |
| Cost:
$75.00 (per participant) |
| |
| Minimum
# of Participants: 15 |
| Maximum
# of Participants: 30 |
| |
Course
Description
|
| This
course reviews basic marketing concepts and the relationship
between the promotional mix and personal selling. Participants
will learn about the 6-Step Selling Cycle and how to
target their sales efforts based on where the consumer
is in the purchase decision. |
| |
Course
Objectives
|
| The
participants will learn how to: |
 |
Prepare
a selling story using So What? Analysis™
and the two keys of selling |
|
Use
the 6-Step Selling Cycle to create a Sales Call
plan |
|
| |
Course
Outline
|
|
Sales
Planning |
|
Selling
Cycle |
|
So
What? Analysis™ |
|
5-Step
Sales Formula |
|
HPT
Model |
|
